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Product Marketing Manager

ALICE is seeking a strategic Product Marketing Manager to help establish our product as the leader in hotel operations technology. You will develop the positioning, messaging, and go-to-market strategy for products that empower hotel staff to provide great hospitality experiences. Using a highly analytical approach and a deep understanding of the market, you will seamlessly connect our product capabilities to customer needs. You will collaborate with cross-functional teams on product launch and marketing strategy, building metrics to understand the value of a specific feature and then communicating the value of ALICE’s products to both internal and external audiences. Based in our NYC headquarters, this is an opportunity to join our team at an exciting stage of growth and innovation.


 

About The Opportunity

  • Develop a deep understanding of our customers and how we help them.
  • Work cross-functionally to own the go-to-market strategy for new product features and partnerships.
  • Clearly articulate the value proposition of new product features and partnerships across a range of content, including, but not limited to: product collateral, training materials, case studies, and client communications.
  • Be the expert on the market, the available solutions, and ALICE’s unique value proposition.
  • Advise on competitive analysis and customer research efforts
  • Work closely with sales to communicate the value of new features and partnerships and develop materials to drive the sales process.

 

About You

  • You have significant (3+ years) product marketing experience in B2B SaaS companies and are known for leading successful product launches
  • You are an extremely analytical and structured problem solver
  • You are an excellent communicator (written, verbal, and visual) and can turn complex technical concepts into clear, jargon-free narrative.
  • You are a highly organized project manager who can work across teams and balance multiple priorities and deadlines.
  • You are creative, curious, thoughtful and perceptive.
  • Prior experience in hospitality is a plus.
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