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Product Marketing Manager

About the Role:

What drives you to accomplish your goals? What is the vision of the team you want to join? How can we help you realize your creative and analytical potential?

We take on the complex logistics of running every department in a hotel through a unified platform. Our mission is to improve the hospitality experience through technology built for the industry. Our vision is building a global operating system for delivering hospitality that guests dream of.

We are looking for a strategic Product Marketing Manager to help establish our product as the leader in hotel operations technology. You will develop the positioning, messaging, and go-to-market strategy for products that empower hotel staff to provide great hospitality experiences. Using an analytical approach and an understanding of the market, you will seamlessly connect our product capabilities to customer needs. You will collaborate with cross-functional teams on product launch and marketing strategy, building metrics to understand the value of a specific feature and then communicating the value of ALICE’s products to both internal and external audiences. Based in our New York or Los Angeles office or remotely, this is an opportunity to join our team at an exciting stage of growth and innovation.



  • Develop an understanding of our customers and how we help them.
  • Work cross-functionally to own the go-to-market strategy for new product features and partnerships.
  • Clearly articulate the value proposition of new products, product features, and partnerships across a range of content, including, but not limited to: product collateral, training materials, case studies, and client communications.
  • Be the expert on the market, the available solutions, and ALICE’s unique value proposition.
  • Advise on competitive analysis and customer research efforts
  • Work closely with sales to communicate the value of new features and partnerships and develop materials to drive the sales process.



  • You have 3+ years of product marketing experience in B2B SaaS companies and are known for leading successful product launches
  • You are an analytical and structured problem solver
  • You are an excellent communicator (written, verbal, and visual) and can turn complex technical concepts into clear, jargon-free narrative.
  • You are an organized project manager who can work across teams and balance multiple priorities and deadlines.
  • You are creative, curious, thoughtful and perceptive.
  • Prior experience in hospitality is a plus.


About ALICE:

By joining all of the departments of your hotel with a single operations platform for internal communication and task management, ALICE helps your staff act as a team to provide consistently excellent service. ALICE’s main product - ALICE Suite - brings together your front office, concierge, housekeeping, and maintenance teams, and connects your guests to your hotel with our app and text messaging tools. The ALICE platform is also available as specialized software and mobile applications for your staff (ALICE Staff), your concierge (ALICE Concierge) and your guests (ALICE Guest). Each module can be integrated with your PMS and third party management systems. ALICE’s partners include 3-5 star independent and managed hotels, hotel groups, residential condominiums, serviced apartments, vacation rental companies, and concierge companies looking to provide exceptional service through mobile staff technology and guest communication channels. Third-party service providers also use the ALICE API for a host of different ways to integrate with PMS and other systems.

ALICE was founded in 2013 by Justin Effron, Alex Shashou, and Dmitry Koltunov, and has raised $39M to date.


Compensation and Benefits:

  • Competitive salary/Stock options
  • Health benefits
  • Flexible Time Off
  • Wonderful office and remote environment
  • Team events


If the company and the role really speak to you, our question is why haven't you applied and/or joined yet?

You will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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